Etta Loves x Liberty Reversible Sensory Strip (suitable from birth)

From the very first days, your baby's vision is developing rapidly—and the right kind of visual stimulation can make all the difference. The ETTA LOVES x LIBERTY Reversible Sensory Strip brings together scientific understanding and timeless design to support your little one's early visual development with genuine purpose and beauty.

This thoughtfully designed strip features two sides, each showcasing a beloved Liberty pattern reimagined specifically for your baby's developing eyes. Fairford Shadow offers high-contrast florals that capture and hold your newborn's attention from birth to around four months, supporting crucial early visual focus.

As your baby grows, simply flip to Wharfedale Meadow - a delicate wildflower design in flowing colour, perfectly scaled for curious eyes beginning to detect finer detail and richer hues from five months onwards.

What makes this sensory strip truly special is its versatility in your daily routine. Secure it around the pram bassinet for calming developmental journeys, stand it during tummy time to encourage those important push-up movements, or wrap it around the changing mat to transform nappy changes into engaging moments of discovery.

Lightweight and padded, it folds effortlessly into your changing bag, ready whenever you need it. Machine washable and beautifully made, this isn't just another baby accessory - it's pattern with genuine purpose, designed to bring confidence to your parenting journey whilst supporting your baby's natural development. Discover how beautiful sensory support can be.